MAKEROOM.

(WIP)
9.7.23


MakeRoom. is a brand started by Rachid Mercer in 2023 that I was lucky to be a part of.  We were selected as nominees for the L.E.D. Studio Grant.  Our first project was this expanding couch. 



FORM IDEATION


I used a more neutral and blocky form during my initial concept sketches. However, its lack of a distinct form made the design seem bland. My first rendered concept focused on ergonomics, but it lacked a form that would be manufacturable and was practical for the user to read data.

HIWALAY.STUDIO™ SALAMAT EST. 2016