DEFINE

Problem

---

Modern audio devices lack the tactile charm of cassette players. While records are making a comeback, cassettes are forgotten, often buried in bulky, uninspired designs.

Opportunity

---

Analog tech is trending, blending nostalgia with modern functionality. Yet, most cassette players ignore aesthetics and user experience, focusing only on practicality.

Our Goal

---

Revitalize the analog music experience for new generations by adding smart features, enhancing usability, and blending tradition with innovation.